Stand out from the other 99%

So there it is. Real life lessons in assertiveness, learnt the hard way.

Depending on who we’re dealing with, to be able to effectively persuade them, we need to adjust our approach.

It’s time for a re-brand.

The term “soft skills” grossly undermines the value of a collection of business skills that are critical assets in the toolkit of any businessperson.

Dealing with difficult people can feel uncomfortable as it runs counter to our basic “fight or flight” human-programming. In confrontational situations we can find it challenging to take control of and suppress our adrenalin to remain calm