Category Management – 1-Day Course
What will I get from this course?
By the end of this course, you’ll understand how to generate more value for your business from your 3rd party spend
The components you need to include in a great category strategy
An understanding of the stakeholders you’ll need to involve and influence, and the role they will play in bringing your strategy to life
How to implement your strategy to make sure you seize the most value
Who should attend this course?
• Procurement leaders who intend to deploy a category management approach now, or in the future, as part of a Procurement transformation programme
• Anyone curious or wanting to learn about the value that Category Management can bring their company
• People who are thinking about how to drive more value from their spend
• Anyone seeking to enhance Procurement’s alignment to the corporate strategy
Topics covered
• Category management defined
o Introducing…the category management cow
o The 5 ways category management is different from sourcing management
• Components of a category strategy
o The process for defining the ambition
o The essentials that every category strategy should contain
• Stakeholder analysis
o How to work out who they are and the role they play
o Tips on how to involve them to make your strategy succeed
• Market analysis
o The best tools to give you an understanding of the marketplace
o 3 ways to assess what the supplier(s) think about doing business with you
• Strategic options
o The process to identify opportunities, levers and risks
o The quickest ways to select your best options
• Strategy document
o Top tips on creating a compelling vision
o How to secure your mandate to execute the strategy
• Project implementation planning
o How to create your project plan
o The best ways to ensure the plan is executed
• Category maturity and beyond
o The process for identifying category maturity level
o The challenge – taking category management to the next level – group discussion.